Beautifinous.

I love discussing new brands and new products, and today I have a fairly new brand to discuss with you all.

LOC One and Done Shadow Sticks in Empress Me (top) and Champagne Problems (bottom).

LOC (Love of Colour) is a new-ish brand by Birchbox, the beauty box subscription service that sends you a collection of 5-6 beauty and lifestyle samples every month for you to try. LOC isn't their only venture into creating products as I've mentioned before (see my Arrow Boost Colour Enhancing Lip Balm review) and even though their product selection is fairly limited right now, I wanted to give them a mention.

The product that I have to show you today is the One and Done Shadow Stick range, a collection of three different shades of eyeshadow pencils that promise ease of use and long-lasting wear. As well as that, the formula is paraben and cruelty free.

Today I have two of the three UK shades to show you (the US Birchbox has more), Champagne Problems and Empress Me, a pale rose gold and darker rose gold respectively.